Maker’s Mark Innovation Garden

To showcase Maker’s Mark’s sustainability efforts, we brought their Innovation Garden directly to consumers at the Bourbon & Beyond + Louder Than Life music festivals.


Maker’s Mark is known for their iconic red wax, but there’s more to their story than meets the eye. As the first Kentucky distillery to achieve B Corp Status, their sustainability is extensive.

The J Wagner Group team brought elements of the Innovation Garden directly to festival attendees alongside posters and custom illustration.

What
Graphic Design, Event Planning, Brand Activations

Client
Maker’s Mark

Year
2025

Previous
Previous

Sports Illustrated Revel at the Races

Next
Next

James B. Beam Distilling Co. 90th Anniversary